Friday, May 21, 2010

New Cereal Ad's

I'm coming up with cereal box designs aimed at the 14-35 age range, here are some concepts.

nos
Nosferat-Os:
Using the imagery from the old Nosferatu film, I cast the box and bowl on the wall in shadow. Nosferatu is reaching out to it with his classic pose.

scr
Munch Crunch:
A favourite painting of mine, the churning waters in the back will be a chocolate milk river and the land mass will be made of cereal.

com
Communist Crunch:
An iconic Russian war photo of the victory over Berlin. The flag bears the logo of the cereal and the pole is a giant spoon.

I decided to go with "The Scream" as my main idea, threw some colours on and erased some others
Munch Crunch Colour comp
Munch Crunch AD
Munch Crunch finished work
Munch Crunch, Final Finished Stage